About REPRESENT Represent is a British luxury streetwear brand that began in 2011 with founder George Heaton selling his artwork in the form of graphics on clothing. While Represent is best known for its denim and T-shirts, the brand also carries an elite range of sneakers and strapped Chelsea boots crafted with premium suede uppers and custom metal work. The three pillars of the brand are "mainline", "247" and "Blank", each having dedicated launches throughout the year, with every pillar having a slightly different demographic of customer.
